Monday 28 March 2011

Massage Station at JFK airport


Get massages by the minute while waiting in airport. Is in general an unusual environment. People don't feel themselves in airports. Many people are nervous, tired, anxious, excited, sad etc. Heightened emotions.

Firstly the relatively new trend of having quite intimate treatments in public has developed. People get their beauty treatments in the open in shopping centres instead of in a private room. In a way this is promoting the service because people can see others getting things done and so are more likely to do it themselves?

Also the tipping system in the US is bizarre in contrast to the UK. It is interesting to look at this contrast next to the way the two countries have grown. The US is a very young country and New York in particular has grown from a business base structure rather than a religious force having a strong influence on the economy and how the city has grown. The idea of progress is essential to think about when looking at New York, and the tipping service. It is a way in which people can express their affluence. It also reflects on the service industry and speaks of the the relative lack of class structure in America in contrast with Europe.

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